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SERIES

Breaking Through Patient Barriers

DUPIXENT faces a few distinct barriers when it comes to getting patients on drug — regardless of indication. Whether it is educating patients on biologics, injection fears, cost and coverage, or patient support, there are opportunities to help patients better understand what DUPIXENT is, how it can easily help them, and why it is affordable.

This reminder-style educational YouTube series — led by PIXI — was created to fill these gaps. Using the concept of old school film strips, we aimed to answer common patient questions and give them a reason to ask their doctors about DUPIXENT.

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